In 2010, it was Abbey Lee Kershaw. In 2011, all eyes are will be on Freja Beha Erichsen. And if they're not, they really should be.
Discovered in her native Denmark, Freja made her debut in 2005 modelling for the Prada, Miu Miu and Louis Vuitton fall shows and has since walked (Haute Couture and Ready to wear) for Gucci, Chanel, Dior, Burberry, Alexander Wang, Balenciaga, Zak Posen.......to name but a few.
I've heard Freja praised many times for her infamous 'androgenous' look. But, although she can add this to her impressive list of talents, I prefer to see her depicted as a true fashion chameleon. It's easy to say, but her look is reminiscent of Helena Christensen. Striking and stunningly beautiful, she evokes a hint of demure, sweet even. She's also smoking hot and covered in intricate little tattoos (my kind of lady.)
Largerfeld LOVES her and unless you've been living under a rock, you would have noticed Freja featuring on many of Chanel's 2010 ad campaigns. Aside from her strong ties to Chanel, she has also appeared in advertising campaigns for brands such as H&M, GAP, Hugo Boss, Hermès, Calvin Klein and Emporio Armani.
To top all of these impressive credentials off, Erichsen has also had a number of fashion items names after her.
I could go on, but I'll let the pictures do the talking.